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Because Consumer Beliefs About What the Future Holds Is Such

Question 117

Multiple Choice

Because consumer beliefs about what the future holds is such an important determinant of how much they will pump into the economy when making discretionary purchases,many companies take forecasts about intended spending seriously (e.g.,"Do you plan to buy [a car] in the next year?") and have surveys conducted to measure:


A) consumer confidence.
B) economic health.
C) consumer purchase behaviour.
D) discretionary spending.

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