Multiple Choice
When Google purchased YouTube, a company that featured different but related products, Google was engaging in which of the following?
A) Backward vertical integration
B) Concentration
C) Diversification
D) Forward vertical integration
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q7: Buying a competitor's product for evaluation is
Q35: Directional plans leave no room for interpretation.
Q96: One effect of planning on managers is
Q97: This term describes an electric shaver company
Q97: In a short essay, compare strategic plans
Q100: One criticism of formal planning is that
Q102: Imagine you are a manager at Systech
Q103: Up to now your success has been
Q104: Together, an organisation's resources and core competencies
Q105: MBO programs are usually successful largely because