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    Contemporary Marketing Study Set 4
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    Exam 5: Consumer Behaviour
  5. Question
    What Are Values, Beliefs, and Tastes Handed Down from One
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What Are Values, Beliefs, and Tastes Handed Down from One

Question 30

Question 30

Multiple Choice

What are values, beliefs, and tastes handed down from one generation to the next called?


A) role
B) culture
C) status
D) psychometry

Correct Answer:

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