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  3. Study Set
    Contemporary Marketing Study Set 4
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    Exam 8: Marketing Research, Decision Support Systems, and Sales Forecasting
  5. Question
    In a Cluster Sample, Areas or "Clusters" Are Selected from Which
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In a Cluster Sample, Areas or "Clusters" Are Selected from Which

Question 98

Question 98

True/False

In a cluster sample, areas or "clusters" are selected from which respondents are drawn. It is an expensive form of sampling and is not recommended unless absolutely necessary.

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