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    Contemporary Marketing Study Set 4
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    Exam 9: Marketing Segmentation, Targeting, and Positioning
  5. Question
    With a 30-Year Span, Baby Boomers Are Too Large a Population
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With a 30-Year Span, Baby Boomers Are Too Large a Population

Question 50

Question 50

True/False

With a 30-year span, baby boomers are too large a population with too many varying life stages to be useful to marketers.

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