Multiple Choice
Which of the following is NOT an advantage of skimming pricing?
A) It allows a manufacturer to quickly recover its research and development costs.
B) It allows marketers to control demand at certain points in the introductory stages of a product's life cycle.
C) Potential competitors see innovative firms reaping large financial returns and decide to enter the market.
D) It is a useful tool for setting a market entry price when there is little or no competition.
Correct Answer:
Verified
Correct Answer:
Verified
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