Multiple Choice
A claimed advantage of the focus group interview is an interaction effect where a comment by one individual often triggers a chain of responses from the other participants.This is known as
A) synergism.
B) serendipity.
C) stimulation.
D) snowballing.
E) None of the above.
Correct Answer:
Verified
Correct Answer:
Verified
Q19: The goal of_is to discover ideas and
Q23: Which one of the following best represents
Q24: Which of the following statements about focus
Q26: The main difference between a nominal group
Q27: Which of the following characteristics is NOT
Q29: Using different ads in different geographic areas
Q30: Which of the following is an assumption
Q31: Benefits of focus groups include<br>A)ideas that can
Q32: Which of the following is FALSE?<br>A)Nominal groups
Q33: The basic assumption underlying projective methods is<br>A)that