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    Basic Marketing Research Study Set 2
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    Exam 6: Descriptive and Causal Research Designs
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    A Dummy Table Is Used to
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A Dummy Table Is Used to

Question 101

Question 101

Multiple Choice

A dummy table is used to


A) determine brand loyalty.
B) catalog the data to be collected.
C) select a sample population.
D) measure panel mortality rates.
E) determine brand-switching behavior.

Correct Answer:

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