Which of the Following Is a Consequence of Tight Cross-Functional

Multiple Choice

Which of the following is a consequence of tight cross-functional integration between research and development (R&D) , production, and marketing?

A) Maximizing the time to market a product
B) Letting R&D dictate terms to marketing and production
C) Keeping development costs in check
D) Ensuring that product development projects are driven by organizational needs
E) Increasing selling costs and maximizing profits