Which of the Following Statements About the Product Life Cycle

Multiple Choice

Which of the following statements about the product life cycle is true?

A) Profits and sales begin to decline in the maturity stage.
B) Individual products may enter and leave the market at any stage.
C) A successful introduction almost guarantees that the product will remain a success over the life cycle.
D) Phasing out a dying product is not a strategy.
E) None of these answers is correct.