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    Essentials of Marketing Study Set 2
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    Exam 9: Product Management and New-Product Development
  5. Question
    When New Product Ideas Are Chosen Based on Ratings and Comments
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When New Product Ideas Are Chosen Based on Ratings and Comments

Question 98

Question 98

Multiple Choice

When new product ideas are chosen based on ratings and comments from customers,the process is called


A) idea engineering.
B) creative resourcing.
C) reaction engineering.
D) crowdsourcing.
E) idea solicitation.

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