Multiple Choice
Which of the following accurately defines impulse products?
A) products that potential customers do not want yet or know they can buy
B) products that are bought quickly as unplanned purchases because of a strongly felt need
C) any products that consumers search for because of a strongly felt craving
D) any convenience products that are bought often and routinely
E) any products bought for an immediate need or requirement
Correct Answer:
Verified
Correct Answer:
Verified
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