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When the Economy Is Sluggish,final Consumers Have Less Money to Buy

Question 344

Multiple Choice

When the economy is sluggish,final consumers have less money to buy their favorite computer gadgets; and this leads to touchscreen manufacturers selling less product to computer makers like Apple.This illustrates the concept of


A) "Product" as potential customer satisfaction.
B) derived demand.
C) brand nonrecognition.
D) brand rejection.
E) unsought products.

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