Multiple Choice
In order to utilize big data,marketing managers must
A) decide what information can be stored.
B) understand how quickly information can be analyzed.
C) figure out how information can be used in marketing strategy planning.
D) grasp the Four Vs of big data.
E) All these answers are correct.
Correct Answer:
Verified
Correct Answer:
Verified
Q21: Which of the following statements about using
Q22: Which of the following is a feature
Q23: What are statistical packages?<br>A)They are easy-to-use computer
Q24: What is the role of a researcher
Q26: The rate at which big data are
Q27: Which of the following is the correct
Q28: Which of the following is true of
Q29: Which method of data collection is typically
Q159: One weakness of telephone interviews is that
Q209: A marketing information system (MIS) is an