Evaluating Opportunities in International Markets Is Uniquely Challenging for Managers

Multiple Choice

Evaluating opportunities in international markets is uniquely challenging for managers because:

A) international variables are confusing and unfamiliar to outsiders.
B) there are so many opportunities from which to choose.
C) marketing in other countries is entirely different from marketing in a domestic setting.
D) international consumers rarely share the same needs.
E) other nations do not welcome foreign businesses.