Multiple Choice
Which of the following is the last step of a market research process?
A) Define the research problem and establish research objectives.
B) Effectively communicate the results to decision makers.
C) Analyze, interpret, and summarize the results.
D) Consider the costs and benefits of the research effort.
E) Gather the relevant data from secondary or primary sources, or both.
Correct Answer:
Verified
Correct Answer:
Verified
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