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    International Marketing Study Set 5
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    Exam 16: Integrated Marketing Communications and International Advertising
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    The Role of Public Relations Is to Create Good Relationships
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The Role of Public Relations Is to Create Good Relationships

Question 25

Question 25

True/False

The role of public relations is to create good relationships with the popular press and other media to help companies communicate messages to their publics-customers, the general public, and governmental regulators.

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