Which of the Following Questions Should Be Asked by a Marketing

Multiple Choice

Which of the following questions should be asked by a marketing researcher when trying to establish the reliability of secondary data sources in the international arena?

A) How much do the data cost?
B) What language is used in the parent country?
C) How long did it take to complete the survey in question?
D) Who collected the data?
E) What type of survey was used during the data collection process?