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    Business
  3. Study Set
    International Marketing Study Set 5
  4. Exam
    Exam 1: The Scope and Challenge of International Marketing
  5. Question
    The Process of Evaluating the Uncontrollable Elements in an International
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The Process of Evaluating the Uncontrollable Elements in an International

Question 2

Question 2

True/False

The process of evaluating the uncontrollable elements in an international marketing program involves substantial doses of cultural, political, and economic shock.

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