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    Exam 5: Marketing and Consumer Behavior
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    The Mind Is Like a Memory Bank
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The Mind Is Like a Memory Bank

Question 47

Question 47

Multiple Choice

The mind is like a memory bank.The stored memories in our minds are called:


A) cognitive files.
B) perceptual files.
C) the personal database.
D) a data mine.
E) a cognitive dissonance.

Correct Answer:

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