Multiple Choice
Which of the following statements about outdoor advertising is true?
A) By far, the biggest outdoor advertisers are snack food manufacturers.
B) Outdoor advertising can be used as a directional medium for motorists.
C) The company that owns the outdoor structures used for advertising is called an outdoor communications specialist.
D) Outdoor advertising is not used in any other country except the U.S.
E) In an IMC program, outdoor reinforces the advertiser's core message with high frequency at a very high cost.
Correct Answer:
Verified
Correct Answer:
Verified
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