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  3. Study Set
    Contemporary Advertising
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    Exam 16: Using Out-Of-Home, Exhibitive, and Supplementary Media
  5. Question
    What Is the Source of Most of the Revenue for the Yellow
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What Is the Source of Most of the Revenue for the Yellow

Question 17

Question 17

Multiple Choice

What is the source of most of the revenue for the Yellow Pages?


A) The airplane industry
B) The computer industry
C) Automobile manufacturers
D) National advertisers
E) Local businesses

Correct Answer:

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