Multiple Choice
An ad for a framing company is in the middle of a page in an issue of a homemaking magazine.It is surrounded by more editorial matter on decorating "Do's and Don'ts." Which of the following terms best describes the ad?
A) An island half
B) A gatefold
C) A centerpiece
D) A page wrap
E) An insert
Correct Answer:

Verified
Correct Answer:
Verified
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