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The Ad for a Dance Company Is in the Middle

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The ad for a dance company is in the middle of the magazine page,and is surrounded on all sides by an article on luxury cruises.The ad occupies about 40 percent of the page.What is the name given to this type of special advertising? What would it be called if the ad was enlarged to cover 75 percent of the same page?

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verifed

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Island halves are ads surround...

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