Multiple Choice
Why would an advertiser choose NOT to use a live radio commercial?
A) A live radio commercial is more expensive to produce than a TV commercial.
B) The FCC must approve the copy for all live commercials.
C) A live commercial cannot run longer than 30 seconds.
D) The announcer may be inconsistent in his/her delivery.
E) Live radio commercials cost significantly more than previously taped ones.
Correct Answer:
Verified
Correct Answer:
Verified
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