Which of the Following Best Describes the Similarity Matching Approach

Multiple Choice

Which of the following best describes the similarity matching approach to data analytics?

A) An attempt to assign each unit (or individual) in a population into a few categories.
B) An attempt to identify similar individuals based on data known about them.
C) An attempt to divide individuals into groups in a useful or meaningful way.
D) An attempt to discover associations between individuals based on transactions involving them.