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    Exam 16: The Marketing Dashboard: Metrics for Measuring Marketing Performance
  5. Question
    Subjective Methods of Forecasting Do Not Include _______
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Subjective Methods of Forecasting Do Not Include _______

Question 34

Question 34

Multiple Choice

Subjective methods of forecasting do not include _______.


A) User expectations
B) Sales force composite
C) Market test
D) Delphi technique
E) Jury of executive opinion

Correct Answer:

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