Multiple Choice
Nadia works for a major soda distributor.Recently the company has begun to discuss buying a transportation company to move its product from its own manufacturing facility to the consumer.This is an example of _______________.
A) Insourcing
B) Vertical marketing system (VMS)
C) Corporate VMS
D) Contractual VMS
E) Administered VMS
Correct Answer:
Verified
Correct Answer:
Verified
Q36: Channel members add their value by bridging
Q37: A(n)_ consists of otherwise independent entities that
Q38: _ perform a variety of physical distribution,transaction
Q39: By combining efforts,_ gain advantages through enhanced
Q40: A manufacturer employing a(n)_ focuses much of
Q42: Ultimately,_ can occur in which channel members
Q43: _ implies that many of the promotional
Q44: Producers make money by pushing finished goods
Q45: When the objective is to obtain maximum
Q46: Often,channel members adopt an approach of utilizing