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In the Growth Phase of the PLC,marketing Communications _______

Question 8

Multiple Choice

In the growth phase of the PLC,marketing communications _______.


A) Inform and educate the target audience about the product's features and benefits
B) Face the challenge of deciding between short-term sales promotions or investing more in the brand
C) Link the brand with key product features and highlight differentiation between competitors
D) All of these
E) None of these

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