Multiple Choice
Which of the following is true of electronic signs?
A) Retail stores pay nothing for electronic signs and receive 25 percent of the advertising revenue.
B) It is an expensive medium for advertisers with respect to its reach.
C) It refers to a cross between traditional billboards and transit advertising.
D) It solely displays graphic messages and avoid text messages.
E) They are jumbo full-color transparencies back lighted by fluorescent tubes and running the length of a bus.
Correct Answer:
Verified
Correct Answer:
Verified
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