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An Ad for Stella's Clothing,a Brand of Fashion Wear,was Designed

Question 55

Multiple Choice

An ad for Stella's clothing,a brand of fashion wear,was designed to promote a breast cancer campaign organized by the company.The ad described why it was important for women to conduct annual mammograms and support breast cancer research.Which of the following copy styles was used by the ad?


A) Institutional copy
B) Device copy
C) Straight-sell copy
D) Picture-caption copy
E) Dialogue copy

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