Multiple Choice
A company buys unsold television and radio media time and resells this time and space to advertisers and agencies.This company is an example of a(n) :
A) entrepreneurial agency.
B) promotional facilitator.
C) creative boutique.
D) media-buying service.
E) promotional broker.
Correct Answer:

Verified
Correct Answer:
Verified
Q54: Copywriters must condense all that can be
Q55: One of the primary purposes of co-op
Q56: What is the most critical factor in
Q57: Creative boutiques work for advertisers and occasionally
Q58: An agency that uses the _ method,charges
Q60: At some point,an irreconcilable difference may occur,and
Q61: In a _,a company sets up separate
Q62: Which of the following is an advantage
Q63: Relationship marketing is defined in most marketing
Q64: Advertisers are often referred to as:<br>A) senders.<br>B)