Multiple Choice
A brochure about a ceiling fan,a pamphlet of recipes from the producers of cranberry juice products,and instructions that come with telephone systems are examples of _____.
A) sales gimmicks
B) premiums
C) noise
D) bonus goods
E) collateral materials
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q34: A real or imaginary spokesperson who lends
Q35: According to Nowak and Phelps,what are the
Q36: What are the three objectives that companies
Q37: A bargain barn in the suburbs of
Q38: In global advertising,messages are rarely consistent in
Q40: Of all the business functions,marketing is the
Q41: What is the role played by the
Q42: _ tends to appear in specialized trade
Q43: According to the integration triangle,which of the
Q44: The _,who are addressed by the ad's