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A Sales Call Allocation Grid Classifies Accounts According to Account

Question 45

Multiple Choice

A sales call allocation grid classifies accounts according to account opportunity and strength of position.The strength of position dimension indicates:


A) the value of resources the salesperson is able to focus on a customer.
B) how conveniently the sales rep is able to reach a customer's office.
C) how much a customer needs the product and whether he/she is able to pay for the product.
D) how strong the salesperson and company are in selling the account.
E) the distribution costs associated with serving a customer.

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