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    Exam 2: Value and the Consumer Behavior Value Framework
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    Which of the Following Terms Refers to the Way a Company
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Which of the Following Terms Refers to the Way a Company

Question 22

Question 22

Multiple Choice

Which of the following terms refers to the way a company goes about creating value for its customers?


A) Schema
B) Marketing strategy
C) Social inclusion
D) Blueprint
E) Focus

Correct Answer:

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