Multiple Choice
Which of the following statements is true regarding the factors that gain consumers' attention?
A) All things equal, a consumer is more likely to pay attention to a weaker stimuli than to a stronger stimuli.
B) Contrasting stimuli are extremely ineffective in getting attention.
C) All else equal, smaller items garner more attention than larger ones.
D) In general, a moving object will get more attention than a stationary one.
E) Surprising stimuli are less likely to get consumers' attention.
Correct Answer:

Verified
Correct Answer:
Verified
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