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Joanna Bargain Hunts for All Her Purchases

Question 71

Multiple Choice

Joanna bargain hunts for all her purchases.She once bought a T-shirt that was being sold for $50 and perceived it to be a good deal as everything else was priced higher.However,on her next shopping trip,she dismissed the same t-shirt as expensive as the other apparels were being sold at prices much lower than $50.Joanna's varying interpretation of the value and meaning for the same product is an example of _____.


A) prospecting
B) sensitizing
C) priming
D) distorting
E) contrasting

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