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    Exam 5: Motivation and Emotion: Driving Consumer Behavior
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    Which of the Following Orients Consumers Toward Avoiding Negative Consequences
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Which of the Following Orients Consumers Toward Avoiding Negative Consequences

Question 86

Question 86

Multiple Choice

Which of the following orients consumers toward avoiding negative consequences?


A) Promotion focus
B) Prevention focus
C) Improvement focus
D) Hedonic focus
E) Assimilation focus

Correct Answer:

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