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  3. Study Set
    CB Study Set 2
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    Exam 16: Consumer and Marketing Misbehavior
  5. Question
    When Consumer Misbehavior Is the Outcome of a Deliberate Decision-Making
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When Consumer Misbehavior Is the Outcome of a Deliberate Decision-Making

Question 26

Question 26

True/False

When consumer misbehavior is the outcome of a deliberate decision-making process that weighs the risks and rewards of the behavior,it is referred to as opportunism.

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