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  3. Study Set
    CB Study Set 2
  4. Exam
    Exam 16: Consumer and Marketing Misbehavior
  5. Question
    The Focal Motivation for Consumer Misbehavior Is _____
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The Focal Motivation for Consumer Misbehavior Is _____

Question 56

Question 56

Multiple Choice

The focal motivation for consumer misbehavior is _____.


A) value
B) belief
C) trust
D) esteem
E) ethic

Correct Answer:

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