A Company That Manufactures Frozen Food Items Is Employing the Shaping

Multiple Choice

A company that manufactures frozen food items is employing the shaping process to get consumers to try its products.The free samples offered by the company along with discount coupons have been received well by the consumers.The next step in the shaping process is to:

A) motivate the customers to make repeat purchases at moderate costs.
B) entice the customers to buy the product at low prices with little financial risk.
C) sell the product at moderate costs with no additional discount coupons.
D) sell the product at its true price to the customers.