Multiple Choice
Which of the following is NOT a characteristic of an effectively worded strategic vision statement?
A) Directional (is forward-looking,describes the strategic course that management has charted that will help the company prepare for the future)
B) Easy to communicate (is explainable in 5-10 minutes,and can be reduced to a memorable slogan)
C) Graphic (paints a picture of the kind of company management is trying to create and the market position(s) the company is striving to stake out)
D) Consensus-driven (commits the company to a "mainstream" directional path that almost all stakeholders will enthusiastically support)
E) Focused (provides guidance to managers in making decisions and allocating resources)
Correct Answer:

Verified
Correct Answer:
Verified
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