The Nine-Cell Attractiveness-Strength Matrix Provides Clear,strong Logic for Considering

Multiple Choice

The nine-cell attractiveness-strength matrix provides clear,strong logic for considering:

A) using only industry attractiveness in allocating resources and investment capital to its different businesses.
B) using only business strength in allocating resources and investment capital to the different businesses.
C) using both industry attractiveness and business strength in allocating resources and investment capital to its different businesses.
D) neither industry attractiveness nor business strength in allocating resources and investment capital to its different businesses.
E) None of these.