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Achieving a Differentiation-Based Competitive Advantage Can Involve

Question 46

Multiple Choice

Achieving a differentiation-based competitive advantage can involve:


A) incorporating product attributes and user features that lower a buyer's overall cost of using the product.
B) incorporating features that raise the performance a buyer gets from using the product.
C) incorporating features that enhance buyer satisfaction in non-economic or intangible ways.
D) delivering value to customers via competencies and competitive capabilities that rivals don't have or can't afford to match.
E) All of these.

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