The Heart and Soul of a Company's Strategy-Making Effort

Multiple Choice

The heart and soul of a company's strategy-making effort:

A) is figuring out how to become the industry's low-cost provider.
B) is figuring out how to maximize the profits and shareholder value.
C) concerns how to improve the efficiency of its business model.
D) deals with how management plans to maximize profits while simultaneously operating in a socially responsible manner that keeps the company's prices as low as possible.
E) involves coming up with moves and actions that produce a durable competitive edge over rivals.