Regarding Marketing Managers and the Development of Market Research

Multiple Choice

Regarding marketing managers and the development of market research:

A) Marketing managers may only be consumers of research.
B) Marketing managers do not need to be able to explain what they want from research-specialists know.
C) Marketing managers do not have to use the language of marketing research specialists.
D) Marketing managers do not need to know the basic research process.
E) All of these are true.