The Principal Offensive Strategy Options Include All of the Following

Multiple Choice

The principal offensive strategy options include all of the following EXCEPT

A) offering an equally good or better product at a lower price.
B) using hit-and-run or guerrilla warfare tactics to grab sales and market share from complacent or distracted rivals.
C) launching a preemptive strike to secure an advantageous position that rivals are prevented or discouraged from duplicating.
D) pursuing continuous product innovation to draw sales and market share away from less innovative rivals.
E) initiating a market threat and counterattack simultaneously to effect a distraction.