Which of the Following Is NOT a Characteristic of an Effectively

Multiple Choice

Which of the following is NOT a characteristic of an effectively worded strategic vision statement?

A) directional (is forward-looking, describes the strategic course that management has charted that will help the company prepare for the future)
B) easy to communicate (is explainable in 5-10 minutes, and can be reduced to a memorable slogan)
C) graphic (paints a picture of the kind of company management is trying to create and the market position(s) the company is striving to stake out)
D) consensus-driven (commits the company to a "mainstream" directional path that almost all stakeholders will enthusiastically support)
E) focused (provides guidance to managers in making decisions and allocating resources)