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Advertising Is a Major Area of Online Revenues and Expenses

Question 17

Multiple Choice

Advertising is a major area of online revenues and expenses for many companies. Which of the following are issues of concern for advertising?


A) paying for banner ads can be a waste of money
B) affiliate programs only work for certain products
C) click through counts are not necessarily good payment systems
D) email campaigns can have negative effects on image
E) all of the above

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