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    International Marketing Study Set 6
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    Exam 8: Developing a Global Vision Through Marketing Research
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    The ___________ Process Should Begin with a Definition of the Research
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The ___________ Process Should Begin with a Definition of the Research

Question 26

Question 26

Multiple Choice

The ___________ process should begin with a definition of the research problem and the establishment of specific research objectives.


A) marketing
B) promotion
C) market segmentation
D) research
E) information systems

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